About Sogurt

The Sogurt Story

Sogurt was founded in 2010, and we were excited to be the first to introduce a novel concept of a fully self-serve frozen yogurt store in sunny Singapore. Our fun and fresh DIY bar encouraged our community to explore endless possibilities of innovative flavours and toppings; creating the most photo-worthy, groundbreaking, outrageous and quirky mixes!

Over the years, we have perfected a delicious soft-serve recipe for the young and old, catering to the health-conscious as well with our offering of the perfect blend of a low-fat, high calcium product. The result – a perfect little cup of Froyo heaven that forged a large and loyal following, online.

In 2016, after going through a period of rapid retail expansion, Sogurt went through a consolidation and reinvention which birthed a new concept "KARA Cafe and Dessert Bar" in 2017. @karacafesg

Simultaneously, a new "Healthier-Choice" certified product line of froyo tubs "Sogurt Spoonful" was in development! In 2018, we introduced "Sogurt Spoonful" in our KARA stores- it being the first locally-produced frozen yogurt ice-cream with prebiotics, live cultures and made with coconut oil.

Our new flagship "KARA" now houses the Sogurt Self-Serve bar, and we have since shut Sogurt standalone retail stores to focus on KARA, and the distribution of "Sogurt Spoonful".

Sogurt stays true to our core mission of building love, joy and friendships in all we do. We believe in the importance of building healthy individuals, families and communities by establishing a strong culture of empathy, authenticity and holistic well-being. We have connected with hundreds of millennial female employees under our Sogurt family, and adopt a collaborative, multi-generational approach to transforming culture.

Sogurt Self-Serve Bar is now available in these locations: 617 Bukit Timah Road
Kallang Wave Mall, #01-46